Success Starts With A Dream…

There’s something so powerful about going back in time and reliving the key moments of your life. Memories about events you had not thought about in a long time, what you have been through and where you have come from, a history of your successes, if you will.

And it begins with a dream…

For me, it all started with the hit television soap opera Dallas.

Friday nights were my favorite. I was hooked to the show, and in such awe of the glamorous clothes and the big hair the women wore, their lifestyle, the tall glass buildings, just about everything that Dallas stood for, and I visualized moving there one day.

I was living in Bangkok at the time running a tailoring business at a prestigious hotel. Although I had no design experience I became quite proficient in designing women’s ready-to-wear just because of my intense love of fashion, and all things beautiful.

Dallas was my inspiration. I studied the extravagant fashion shown on the screen, and would sketch for hours. It helped that I grew up around fine fabrics and laces, my family being the largest purveyors of fine lace in Thailand. Aside from my love of books, I had always lived and breathed fashion.

Among the affluent clientele I attracted in my tailoring salon, was a woman from San Antonio who visited me often. I would help her with her wardrobe and design extravagant evening wear and suits for her to wear. During one of her visits in 1984, she asked if I would support her charity event with my designs.

I couldn't believe it. Wasn’t San Antonio close to Dallas?

I was excited beyond words could express, and before I knew it I was on a flight to San Antonio with my 52 piece ready-to-wear collection.

As I was preparing the collection and planning the order in which each outfit would appear, I thought it would be wonderful to have a wedding dress as the finale of the show. So I whipped up a blush colored Thai Silk, hand-embroidered dress, and hand beaded it with Swarovski crystals.

Little did I know that the one dress that I had designed as an afterthought would forever change my life. The show was a huge success, but more importantly the roar that sounded when the finale dress came out on the runway was deafening!

The Universe works in mysterious ways. As luck would have it the leasing agent of The Dallas Apparel Mart happened to be in the audience and invited me to bring my “BRIDAL” collection to showcase at the Mart’s Bridal fashion week that was happening in 6 months.

Wait! Did she not know that my “BRIDAL” collection consisted of just this ONE dress?

The ONLY bridal dress I had ever designed in my life…

But of course she didn't need to know that? And I wasn’t about to tell her!

For someone who had no design background, and was clueless about wedding dresses, it was a daunting thought.

My heart was beating so fast…

Dallas??? This was a dream come true.

I hesitated only for a brief second, wondering if I had the talent, and more importantly, the money and the resources to honor such a huge commitment. But that thought only lasted a split second as I found myself saying, “Yes, of course! I would be honored”.

That was 32 years ago. Had I not said yes then St. Pucchi would not have been born. And I would not be celebrating its success today…

What is your dream?

What is it that you desire for yourself?

Visualize it.

Believe it is possible for you.

Believe it is already so.

The Universe is waiting…

To be continued…

Next week: Success Starts With A Goal


© Rani St. Pucchi, 2017

Rani St. Pucchi is an award-winning Couture Fashion Designer, a Style & Image Consultant, and a Relationship Expert. She is a Bestselling Author, a Speaker, an Inspirational Coach and a Trainer. Her #1 International Bestselling Books, Your Body, Your Style: Simple Tips on Dressing to Flatter Your Body Type and The SoulMate Checklist : Keys to Finding Your Perfect Partner are now available on Amazon and at Barnes & Nobles.

For more information on Rani please visit